19 Oct 09

Trend One: Widely usage of rose gold

This year, almost every brand of watches launched the new style in rose gold with great amounts. What are the reasons for them to do so? Firstly, the quality of rose gold is tough than yellow gold and the outlook seems more elegant. Secondly, the price of rose gold is lower than platinum. On the current environment of economic recession, rose gold makes the best of both worlds. The representatives should be Patek Philippe and IWC. Both almost launched the platinum styles in 2008 but rose gold in 2009.

To enchase diamonds and gems on rose gold brings striking color and warm feeling. Therefore, rose gold play more and more important role in jewelry watches design. Someone with rose gold watch can be more easy-going. Moreover, the usage of rose gold on sporty watches also catch our attention. The broad-brush sporty watches integrated with rose gold add more charm and magnificence to the whole.

Trend Two: Technique comes the first

The most important for brand watches making refers to exquisite techniques. Each brand considers the breakthrough of techniques as the milestone of the company. In 2009, the breakthrough of techniques can be showed in two aspects. The first one is movement technique. The complicated functions like tourbillon, perpetual calendar are the heritage of watch making history. You may sigh for the brand watches with multiple sophisticated functions. Every brand startled us with its own masterpieces. The function of movement is improving; even the craftsmanship for movement decoration gradually reaches the top level. Geneva stripes, skeleton and sculpture art are commonly seen from many watches.

The other aspect is the usage of modern high-tech. Alloy of rhodium and titanium, forging carbon, precise pottery and rubber coating are used on the watch case. The silicon hairspring of the movement greatly improved the preciseness and stability of timing, especially the combination of high-tech material and traditional techniques of the movement.

Trend Three: Luxurious Diamonds

Nowadays, each brand pays more attention to the creation of jewelry watches. To combine the top watches making and jewelry craftsmanship is to challenge the ultimate luxury, the continuous innovation of arts.

The jewelry watches of this year are dazzling to sting one’s eyes. Take Vacheron Constantin watches for example; it firstly launched the jewelry watch of men’s style fully paved diamonds. Maybe the amount of diamonds is ultimately used, but the craftsmanship pursuit of diamond enchasing and incision is endless.